Ten executives from some of Canada’s largest companies go incognito among employees as part of a TV show premiering Feb. 2. Undercover Boss Canada follows “bosses” from Molson Coors Canada, Pizza Pizza, the Toronto Transit Commission, FedEx Express Canada, 1-800-GOT-JUNK?, Second Cup and Cineplex as they leave the comfort of their offices to go undercover among entry level workers at their own companies.
The Corus Entertainment program is debuting in Canada for the first time, having seen success in the United States and United Kingdom.
"From watching CEOs fumble in front-line jobs to the remarkable impact the experience has had on these executives and their companies, Undercover Boss Canada is both a fun and riveting ride with many surprising twists," said Vibika Bianchi, vice-president of original programming, lifestyle, reality and factual entertainment at Corus.
Working alongside employees, the executives take an often emotional journey, discovering the effects their decisions have on others, the perception of the company and who the unsung heroes of their workforce are, said Corus.
"By secretly inserting CEOs with their dedicated workers, we see something truly unique and wonderful — not only does the boss set out to see how their organizations can actually run better but we get to see how they can make a truly meaningful change in the lives of the people there and how these emotional journeys transform them," said Thomas Howe, executive producer.
The following eight companies and executives are participating in the series this season, with two additional companies to be announced at a later date:
•The Toronto Zoo — CEO John Tracogna
•Pizza Pizza — CEO Paul Goddard
•1-800-GOT-JUNK? — founder and CEO Brian Scudamore
•Toronto Transit Commission (TTC) —TTC chair Karen Stintz
•Molson Coors Canada — chief legal officer Kelly Brown
•Second Cup — CEO Stacey Mowbray
•Cineplex Entertainment — CEO Ellis Jacob
•FedEx Express Canada — president Lisa Lisson.
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