Male coaches seen as “competition”
Men hold 94 per cent of the highest corporate jobs. Nevertheless, when they want executive coaching, they turn to women.
According to a report in USA Today, the explanation for this preference lies in the fact that there are so many men at the top. Male executives spend their workday competing with men. They see men as rivals and want the advice of a female coach.
Executive coaching is a relatively new service. Coaches are not business experts and don’t give advice on how to run companies. Rather, they are listeners trained to help with goals and personal problems.
The number of executive coaches is on the rise. The International Coaching Federation says that there are now about 15,000 coaches and that number is expanding by 200 a month. Colorado-based Coach U, the largest training school for executive coaches, has produced 6,000 graduates.
According to a report in USA Today, the explanation for this preference lies in the fact that there are so many men at the top. Male executives spend their workday competing with men. They see men as rivals and want the advice of a female coach.
Executive coaching is a relatively new service. Coaches are not business experts and don’t give advice on how to run companies. Rather, they are listeners trained to help with goals and personal problems.
The number of executive coaches is on the rise. The International Coaching Federation says that there are now about 15,000 coaches and that number is expanding by 200 a month. Colorado-based Coach U, the largest training school for executive coaches, has produced 6,000 graduates.
