Oriented or disoriented?

Making new employees feel welcome assures them they’ve made the right decision to join communication matters.
By Sandy French
|Canadian HR Reporter|Last Updated: 09/05/2003

I read with interest the findings from Canadian HR Reporter’s recent survey — HR’s Quest for Status: Fantasy or Emerging Reality? What particularly caught my attention was the response to the most challenging issues facing HR in their own organization: recruitment and retention.

A key component to a successful recruitment and retention strategy is orientation, yet surprisingly few organizations make the connection and build it into their plan. Many settle for a poor orientation program or do nothing at all. As a result, they undermine their own efforts to attract and retain quality people.

Business orientation is like going to a social event. You’re invited to a party where everyone knows each other — except you. No one greets you when you arrive, there’s no one to show you around and make introductions — you’re left to fend for yourself. Compare that experience to being warmly greeted, introduced to the other guests, and generally welcomed into the group. It doesn’t take much to understand that the latter is going to create the positive and lasting impression.