1 in 4 youth underemployed: CGA study

Leads to erosion of skills, people performing and producing at ‘sub-optimal levels’
By Amanda Silliker
|Canadian HR Reporter|Last Updated: 12/04/2012

Education software company Desire2Learn has several reasons for hiring young workers: They’re more up to speed on cutting-edge technologies; they’re experimenting with technology in ways older workers are not; and they are using the company’s software on a daily basis at university and college, according to Dennis Kavelman, COO.

“We get to hire these folks who have been our customers and they can really say, ‘For this feature, here’s how other programs do it better’ or ‘We really love this.’ It’s pretty cool that we can bring in real users of our software,” he said.

To recruit young workers, 600-employee Desire2Learn conducts on-campus recruitment and partners with local universities in and around its head office in Kitchener, Ont., to offer co-op opportunities to students. The company takes on about 40 co-op students per term — the majority for technical roles from engineering programs — and many are later hired on full time.