Intrapreneurship programs promote engagement, creative thinking

Entrepreneurial initiatives can go long way toward developing, attracting top talent
By Liz Bernier
|Canadian HR Reporter|Last Updated: 12/16/2013

Most people would probably agree the C-suite doesn’t have a monopoly on good ideas. Yet, for many reasons, that’s where most strategic ideas are hatched and important plans are formed.

But intrapreneurship programs are starting to spread that creative power throughout all levels of an organization’s hierarchy. And it’s a trend that’s only going to grow, according to Dan Schawbel, managing partner of Millennial Branding, a gen-Y research and consulting firm in Boston.