Unlikely bedfellows: HR and economics

Inputs from behavioural economics have direct business implications for HR
By Tracey White
|Canadian HR Reporter|Last Updated: 11/14/2016

How people make choices is the focus of a new field of research that marries psychology and economics. Known as behavioural economics, it offers human resources practitioners an evidence-based framework to design and deliver services. 

And Julian House is a leading Canadian expert.

“Around the world, organizations in the private, public and non-profit sectors are demonstrating the value of a more nuanced understanding of human behaviour. Their work shows that behaviour is incredibly complex, influenced by seemingly small factors in the context surrounding a decision. Adopting a scientific approach to behaviour change is an effective way to improve outcomes,” he said.