Promoting an ethical work environmentHR's role is to instill trustBy Chris Bart10/23/2006|CHRR, Report on Employment Law|Last Updated: 10/20/2006 Ethics are incredibly important. They define moral principles and the rules of conduct. They define good versus bad behaviour. Unfortunately, the bad behaviour of some corporations and the senior managers who lead them has produced some remarkably shameful examples of just how far the moral compass has gone astray, and not just in a few instances. YBM Magnex. Argus Corporation. Hollinger. WorldCom. Tyco. Enron. The list goes on. The result of these scandals has been an unprecedented decline in the trust and respect society gives to its once revered corporate institutions. According to the 2005 Edelman Annual Trust Barometer To Read the Full Story, Subscribe or Sign In Remember Me Forgot Password If you are a current Subscriber, please click here to set-up or update your login information.