What HR can learn from politicians, sales (Guest commentary)

HR is suffering the consequences of a tired communication model
By Sharon Bar-David
|Canadian HR Reporter|Last Updated: 07/09/2008

It’s no secret that, in many circles, HR is not considered a key organizational player. This is true despite the profession’s competent members, their sizable accomplishments and sincere passion.

Unfortunately, passion and commitment aren’t always enough. Many business leaders still feel HR speaks a different language. Somehow, the profession has yet to effectively communicate its full, true value.

What helps maintain this problem is a reliance on a tired communication model. It’s a model most people use habitually, but HR has more visibly suffered the consequences.