Companies have personalities, too

Once personality is known, companies can attract ‘best fit’ candidates
By Gail Rieschi
|Canadian HR Reporter|Last Updated: 07/09/2008

Just like people, businesses have distinct personalities. They are often the brainchild and creation of one individual, and are therefore well aligned with the personality of their creators. They are also influenced by the personality of every employee, as well as by the customers they serve.

As a company matures, the various influences — founding members, executive board members, employees and clients — interact to create a unique organizational personality, often quite different from that envisioned by its founder.

Organizational personality influences work style and methods, processes and systems, decision-making and value propositions. It dictates how and why things get done and, most importantly, it significantly affects an organization’s ability to attract and retain employees.