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COMPENSATION & REWARDS
May 22, 2012

Performance management gets a bad review

New study finds major shortfalls with traditional evaluation process
    

By Claudine Kapel

How many managers in your organization look forward to conducting annual performance evaluations?

If you sometimes find it challenging to get managers on board with the process, you’re probably not alone. And if you yourself have some concerns about the value or effectiveness of your organization’s performance management process, you probably have a lot of company here as well.

In fact, a recent survey found only 55 per cent of human resources professionals feel annual performance reviews deliver an accurate appraisal of employees’ work.

In the survey, conducted by the Society for Human Resources Management and Globoforce, HR professionals raised a variety of concerns about their performance evaluation process.

  • Only 58 per cent felt employees are rewarded for their job performance.
  • Only 50 per cent felt managers or supervisors effectively acknowledge and appreciate employees.
  • Only 29 per cent felt employees are satisfied with the level of recognition they receive for doing a good job at work.

So what is it about performance management as a process that garners such bad reviews?

Part of the challenge is that organizational budgets for salary and wage increases have been lean in recent years. When your budget for pay increases hovers around three per cent, there aren’t a lot of dollars available for recognizing performance. And the more organizations seek to spread those dollars around, the less there is available to recognize and reward top performers.

But does that mean performance management has lost its value as a process?

If your organization sees performance management as just a vehicle for supporting pay decisions, then the process has probably always delivered limited returns.

If your organization, however, sees performance management as a vehicle for forging stronger links between employees and the business itself, then abandoning the process isn’t really a viable option. Instead, the focus should be on finding ways to make the process more meaningful.

That may require a thorough review of your current performance management practices to identify opportunities for improvement. Here are some actions to consider:

  • Ask managers what challenges they face when managing performance. What could the organization be doing better to support them in their roles as people managers?
  • Look at your historical practices with respect to connecting pay and performance. Even in times of lean merit increase budgets, are there opportunities to deliver more significant rewards to top performers relative to average or low performers?
  • Ask employees for their perspectives on how they are currently recognized and what they would value. Are there opportunities to enhance employee recognition across the organization? Would managers benefit from coaching and training around employee recognition?

It is easy to find fault with contemporary performance management practices and illustrate how they are falling short of the mark. But conversations about where the organization is going and how employees connect to that journey form the cornerstone of corporate performance.

So perhaps the objective shouldn’t be to eliminate performance management as a process, but rather to acknowledge that it needs its own performance improvement plan.

Claudine Kapel is principal of Kapel and Associates Inc., a Toronto-based human resources and communications consulting firm specializing in the design and implementation of compensation and total rewards programs. For more information, visit www.kapelandassociates.com.
    
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COMMENTS
"Live" Performance Management
Thursday, May 24, 2012 10:21:00 AM by Rob Wheatley
I find that many companies use the performance management process for just a small subset of what it could be used for, is often it is concentrated on the wrong things and poorly executed. Almost everybody involved gets very little from it and the whole process is often seen as a chore (even by the people who created it and enforces it).

You've highlighted one here - using the performance appraisal to get a metric to justify a pay rise (or lack of one). This is totally wrong, but often driven by the fact that there isn't much more you can get out of an annual review. Managing performance is a continuos process. You are very unlikely to succeed with annual 'big bangs'.


These are some of the things I think should come from a good performance management process:

Continuously improving performance from all employees.
Improved engagement from the workforce.
Greater focus and alignment of the workforce.
Improved performance and productivity measurable at the company level.
Appropriate recognition and reward.

I could go on.

Here's the shameless plug. We genuinely believe we have cracked this at Cogendo with our product PerformanceHub. We have taken a unique and ground up approach at dealing with performance at all levels in an organisation to deliver benefit to everyone involved. It's currently being used in 17 countries around the world and the best part is that we have more to give - keep an eye on our blog for some exciting news coming soon!

Rob Wheatley
CEO
http://cogendo.com




Move away from compliance and work towards adding value
Wednesday, May 23, 2012 6:43:00 PM by Laura
An effective performance management system has to be one of the greatest untapped resources for managers. It can provide employees with much needed (regular) feedback and support. It can help with succession planning. It can help identify training needs. It can aid with employee retention. If compensation is based on performance, it can be tied to compensation (if, however, compensation and performance are not linked, like in a unionized work environment, it makes more sense to keep these conversations separate). It can open a dialogue when discipline needs to take place (or hopefully prevent the need to take disciplinary action)...and on, and on.
Unfortunately, too many people have had bad experiences with performance management or have never felt the positive effects of a properly developed and implemented system. This leads to managers perpetuating bad habits or avoiding the process altogether. Hopefully, more and more managers will see the value and can work with HR to develop systems that are valuable to employees and the organizations they work in. I agree with the previous poster, that an effective system is an investment that will simplify the formal review process and could even spare managers other headaches (discipline, turnover etc.) The key is moving away from compliance and working towards adding value.
Ongoing performance mangement
Wednesday, May 23, 2012 1:37:00 AM by Linda
Performance improvement plan for the performance review... I love it! Thanks for the post, Claudine.

Yes, the annual review and, in fact, all reviews that are done out of simple compliance rather than a vision to really improve performance, should be re-considered. We get instant feedback through Facebook, Twitter and even on our blog posts which helps us improve on a daily basis so why not use this approach in the work place?!

We at Small Improvements believe in a continuous approach including praise and kudos, 360 degree feedback and agile objective tracking. The ongoing communication only need to be summarized in a lean performance review. Simple, easy and engaging. Let's focus on real improvements, not compliance!