Beyond quotas: The business case for employment equity

By Bobby Siu
|Canadian HR Reporter|Last Updated: 06/01/2001

The demographic changes that have taken place in the last 30 years in Canada have changed both the labour and consumer markets.

While HR professionals can advocate for diversity programs on the basis of labour shortages or on ethical and moral grounds, the boost a diverse workforce offers for selling products and services has real bottom-line impact.

The shift in workforce demographics has resulted in an increase of women, Aboriginal Peoples, persons with disabilities and racial minority members in the labour pool. It is estimated that approximately 85 per cent of all new entrants to the labour market come from these four groups.