Shaping tomorrow’s leaders through employee sponsorship

Randstad Canada’s sponsorship program develops skills, boosts responsibilities of participants
By Leandra Harris
|Canadian HR Reporter|Last Updated: 05/06/2012

Career development is a two-way street. It can be easy for an organization to believe a paycheque is enough to keep employees — especially those in a junior capacity — engaged and motivated. But this can be a dangerous train of thought.

While there are many ways for an organization to spur performance — whether through incentives, mentoring or otherwise — one of the most effective tactics for helping high-potential employees demonstrate their ability and grow leadership skills is through employee sponsorship programs.

Employee sponsorship programs are designed to accelerate potential top talent by teaming employees with more senior members at an organization and introducing new tasks that help them stretch beyond current roles.