HR plays critical role in ‘sustainable organization’ (Guest commentary)

CSR key to business success
By Julie Bulmash
|Canadian HR Reporter|Last Updated: 01/14/2011

From companies rallying to raise money to help victims of the Haiti earthquake to employees being given the day off with pay for working at a food bank to BP compensating the many businesses damaged by the horrific oil spill in the Gulf of Mexico, employers are focusing on the importance of acting in a socially responsible manner and being good corporate citizens.

For many successful companies, corporate social responsibility (CSR) is no longer just a boardroom buzzword but a key to business success.

Sustainable development is concerned with how business can contribute to the most significant challenges the world is facing. It means organizations must “walk the talk,” demonstrating not just a concern for profits but for employees and the environments in which they operate.